I’m going to borrow from this week’s emergencies to demonstrate that video is very useful in establishing an authentic narrative. Or distorting it. In the first example, we have a mashup of senatorial comments on the “safety” of nuclear power… something a lot of Japanese people, who rely on it for 40% of their electricity,…
Tag Archive: Glenn Beck
The Post-Barnum Era
Do you think I’m right when I observe that we’re all required to inform all the people, all the time? The audience is now in command. Their interest drives traffic. Their research exposes fraud. Their complaints turn hot into not, and their enthusiasm turns home businesses into powerhouses. SEO has a bigger impact than CEO. And there’s a fool fired every minute.
How to motivate with video 2: Six ways to inform the mind
Here are 6 tips on keeping our content informative … without preaching: Talk like you’ve been listening. Today we need the audience’s permission to present our movie. So approach them with a listening attitude — a perceptible sensitivity to why they may be troubled, baffled, or bored. Acknowledge the barriers, their questions. This is really…
Ancient Wonder, Modern Mystery
That’s the name of a multimedia presentation I wrote long ago, about the Great Pyramid and Egypt. It has new meaning for me tonight, as we all look on, wondering what is happening in Egypt. Mubarak on one hand, and the peoples of Egypt on the other … what will happen is still wrapped in…
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